MUSIC
Strategy, advertising, content and creators for singles, videos, albums, merch and tours. Alongside artists, labels, majors and distributors, since 2016.
WHAT WE PROMOTE
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Single
From pre-save to the first weeks: content, advertising on Spotify, YouTube and TikTok, creators spinning the track before it’s even out.
Vetri NeriSong of the summer · 6× platinum
Hosted by YouTube (Google). Clicking loads the video from YouTube: Google receives your IP address and may store cookies on your device. Cookie PolicyVideo
Short videos and advertising on YouTube and social, aimed at your audience: generate views and engagement and grow your fanbase over time.
Irraggiungibile162M views on YouTube
Album
Campaigns for a big debut from release day: special homepage formats on Spotify or YouTube, focus-track activations, content for every track and a coordinated push to top the charts.
Bloody Vinyl 316 out of 16 tracks in the Spotify Top 20
Merch
Timed drops, artist content and campaigns that send fans straight to the official store. More margin, and the fan data stays with the artist.
Tour
Announcement, presales, last tickets and merch: geo-targeted campaigns that follow the tour city by city and light up every date at the right moment.
Ligabue100% of the sales target reached
Sanremo
Content, advertising and creators alongside every night of the Festival, turning the performance into streams, chart positions and conversation.
CERTIFIED RECORDS
7× PLATINUM
Una volta ancora
Fred De Palma feat. Ana Mena · Single
6× PLATINUM
Vetri neri
AVA, ANNA, Capo Plaza · Single
5× PLATINUM
Guasto d’amore
Bresh · Single
5× PLATINUM
Capri Sun
Capo Plaza · Single
5× PLATINUM
Re Mida
Lazza · Album
3× PLATINUM
Da zero a cento
Baby K · Single
3× PLATINUM
Mambo salentino
Boomdabash feat. Alessandra Amoroso · Single
3× PLATINUM
Viceversa
Francesco Gabbani · Single
3× PLATINUM
Casa mia
Ghali · Single
3× PLATINUM
Fatti sentire
Laura Pausini · Album
3× PLATINUM
Irraggiungibile
Shade feat. Federica Carta · Single
3× PLATINUM
Vita vera mixtape: aspettando La Divina Commedia
Tedua · Album
2× PLATINUM
Oro blu
Bresh · Album
2× PLATINUM
Nightmares
Bresh & Pinguini Tattici Nucleari · Single
2× PLATINUM
Chega
Gaia · Single
2× PLATINUM
Salsa
J-Ax · Single
2× PLATINUM
Start
Ligabue · Album
2× PLATINUM
Stupido
Massimo Pericolo · Single
2× PLATINUM
Auto blu
Shiva feat. Eiffel 65 · Single
2× PLATINUM
Tunnel
Simba La Rue · Album
2× PLATINUM
Venere e Marte
Takagi & Ketra · Single
2× PLATINUM
22 settembre
Ultimo · Single
1× PLATINUM
Sul più bello
Alfa · Single
1× PLATINUM
Blueface
Disme & Vaz Tè · Single
1× PLATINUM
L’ultima volta
Emis Killa & Jake La Furia · Single
1× PLATINUM
Lo-fi for u
Tedua · Single
The next one?
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* FIMI/GfK certifications: data may be outdated or inaccurate.
BRANDS × MUSIC
Placements, capsules and music videos: we bring brands into music without betraying the artist.
Bresh × Genoa CFC
With Genoa CFC’s marketing team we turned the “Guasto d’amore” video into a placement operation, then pushed it on YouTube and Instagram.
#1 Spotify Top 50 · YouTube Top 100 after 3 months
Shiva × Alviero Martini 1A Classe
Alviero Martini 1A Classe and Shiva, four hands: the historic Geo Map redrawn on the artist’s Milan. At launch, a pop-up store and a live bag-signing with Shiva.
Rap meets Italian fashion: an unexpected capsule, sold out in record time.
Burger King × Danti, Raf & Fabio Rovazzi
The “Liberi” video uses Google Street View to bring together three artists filmed in different countries: we placed Burger King restaurants without touching the art direction, then pushed the video with advertising.
Product placement like you’ve never seen it.
WHO WE WORK FOR
Artist
Strategy, positioning and fanbase growth over time: from the first single to the big stages, with brand partnerships that strengthen the artist’s identity.
Labels
Media plans for the whole roster, catalogue campaigns and premium formats such as the Spotify homepage. The data from every release sharpens the strategy to strengthen your position in the music market.
Majors
Priority launches on tight timelines: media and brand partnerships run by a single team that works with yours, in Italy and worldwide.
Distributors
With TuneCore and Believe we created Spotlight, and for three years we have grown it together: artists light up the LED billboards of cities, all the way to the Nasdaq, and perform live on stage at Forbes Italia and Milano Music Week. Thanks to everyone who trusted us from the very first edition.
WHO WE’VE WORKED WITH
